US' Dyper announces expansion to Thrive Market

Dyper exists to be the responsible, better diapering choice for the world. The planet does not need another diaper that isn’t eco-friendly: the average child uses 3,700 diapers, resulting in 27 billion diapers in landfills every year in the U.S. alone - where they sit for up to 500 years. Dyper is free of chlorine, latex, alcohol, lotions, TBT and Phthalates. The premium diapers are unprinted, unscented, soft to the touch, yet extremely durable and absorbent. They are crafted with viscose fibres from responsibly sourced bamboo and packed in sustainable packaging, the company said in a press release.

Dyper also offers an eco-conscious disposal system through the REDYPER service. The Redyper service is the guilt-free, closest-to-zero impact diapering journey currently available. Through this optional service, the dirty diapers are centrally processed and compliantly composted. The programme has diverted over ten million pounds of dirty diapers from landfills, growing by 30,000 pounds each week. Redyper is available as a mail-away service or with local curb-side pickup in ten cities across the country, expanding to an additional 50 US cities in 2022.

“Dyper envisions a world where no diapers end up in landfills and sustainable diapers are made accessible to every family. Introducing Dyper to Thrive Market’s one+ million members is a key step in achieving this goal. Dyper believes in transparency, integrity and respect – values that are in line with Thrive Market’s mission,” Sergio Radovcic, CEO of Dyper said in a press release.

“Thrive Market’s mission extends beyond making healthy living easy and affordable; we ensure that every brand and/or item is leaving our planet in better shape than when we found it. We do this by ensuring farming practices, ingredients, and packaging all meet our high standards. Dyper is no exception; Bamboo is a highly renewable resource, and the oxo-degradable packaging is a differentiator within this category. The Redyper service is what makes this brand a home run and is sure to shift how our members look at how they can reduce their waste,” Nika Levinson, category manager for Thrive Market said.

Fibre2Fashion News Desk (GK)