UCMTF to show equipment, services virtually at Techtextil in Germany

“New technologies offer us a new perspective, the virtual and augmented reality visits,” said Jean-Paul Benekian, president of their association’s promotion committee. Benekian and Christian Guinet, the secretary general, will be on the stand at Techtextil to demonstrate how it works.

Not only will the demo be available on smartphones, tablets and computer screens but also thanks to virtual reality headsets an immersive 3D experience will be offered. The new technologies Jean-Paul Benekian is making reference to are new 3D with better resolution software including the Cameleon app which encompass the possibility to interact with the supplier through avatars and new smaller, lighter and cheaper headsets, UCMTF said in a press release.

“What our customers need is to introduce the right product, at the right time, produced with the right process and equipment,” said Guinet. “To make the right investment decision is a major challenge for them as it shapes the future of these textile industrialists. Then our responsibility is to help them, it is our own interest in the long run.”

Trials in demo rooms may be necessary to finalise a decision but they cannot be too many and upstream a precise knowledge of the equipment offered on the market is necessary. Virtual visits will save a lot of time and travel expenses and will offer much more technical insights. It will add to the sales organisations with local subsidiaries and agencies, the local, regional or world shows, the road shows not only in the national capitals but in the textile producing districts.

France is the sixth textile equipment exporter worldwide. The French Textile Equipment Manufacturers are well known for their catalogue and tailor-made equipment. They also offer turnkey solutions including one or several companies in a one shop model. They are particularly strong in long fibre spinning (wool, acrylic …), yarn twisting and control (including technical yarns), space-dyeing, heat setting for carpet yarns, carpet systems, bleaching and hydro-extractor equipment, dyeing and finishing, felts and belts for finishing processes, precision machining and textile ERP.

Fibre2Fashion News Desk (RR)