US’ Standard Textile, a leader in the healthcare and hospitality textile markets, has announced Alex Heiman will assume the role of president. Heiman succeeds his father, Gary Heiman, as the fourth-generation president of Standard Textile. Gary Heiman continues a leadership role at Standard Textile as chairman and chief executive officer.

Alex Heiman has held numerous leadership positions since joining Standard Textile, including serving as vice president of strategy, overseeing the human resource function, and leading the healthcare business unit. He is a graduate of Colgate University and holds a Master of Business Administration from Duke University's Fuqua School of Business. Alex Heiman assumes the role of presidency immediately and will lead all North American business units as well as marketing, human resources, and innovation, the company said in a press release.

“As I enter my thirty-fifth year leading Standard Textile, I’m proud to continue in my father's and grandfather's footsteps by appointing my son as the president. His aptitude for leadership, his humility and willingness to learn from others, his forward-looking mindset and his deep respect for the ideals that were first put in place by my grandfather are all reasons I can proudly and with confidence pass on the presidency role to my son. As chairman and chief executive officer, I will continue building relationships with strategic customers and partners both domestically and globally and advise on product development and manufacturing,” said Gary Heiman.

"I'm deeply honoured by Gary's decision. The legacy that my parents, grandparents, and great-grandparents have created through almost a century of tireless work is humbling to say the least. We will build upon that legacy and take this company to the next level,” said Alex Heiman.